Submitted by jessica on

With so much controversy in our world and communities about inclusion and acceptance, we want to bring to light our commitment to kindness and humanity to all. 

On February 25, 2026, Urban Impact will celebrate Pink Shirt Day. The Pink Shirt Day campaign recognizes the importance of unity, inclusivity, and diversity of all people.

Inspired by an act of kindness in small-town Nova Scotia, CKNW Kids' Fund, working with partners Boys & Girls Clubs and 980 CKNW, was inspired to raise funds to support anti-bullying programs. (https://www.pinkshirtday.ca/about)

At Urban Impact, our company culture is centered around people, our teams and our staff. Antibullying, acting in kindness and respecting other’s opinion and lifestyles is a message that resonates with our core values.  Every February we celebrate three holidays that support these values: Valentines’ Day, Family Day and Pink Shirt Day.

Urban Impact will make our annual donation to the CKNW Kids’ Fund Pink Shirt Day. Festivals and events occur throughout the month to raise awareness. We hope you will join us by donating or wearing pink.

#antibullying #kindness #stopbullying